December 2011
49 posts
7 tags
NEW HONDA AD BY FIRM THAT DID OLD SPICE VIRAL →
If you haven’t yet visited Honda Civic UK’s YouTube channel, you’re in for a surprise. As the page loads, you’re greeted with the explanation: “We took a 360 degree camera off the grid. Now it’s your turn to explore.” When it’s ready, click the arrow and “venture into the unknown”. The experience mirrors that of traveling through Google Maps, except with video (something that should definitely be...
2 tags
THESE AMERICAN LIVES →
2 tags
SOCIAL NETWORKING ACCOUNTS FOR EVERY 1 IN 5 ONLINE...
“Regardless of geography, social networks are weaving themselves ever more intricately into the fabric of the digital experience, opening a world of new opportunity for business and technology.”
comScore report on social networking
3 tags
DON'T BUY THIS JACKET →
3 tags
7 tags
5 DIGITAL TRENDS FOR 2012
Augmented Reality It’s now in games, location apps, business cards and coffee shops and could start showing up in cars and even eyeglasses. Augmented Reality, which puts a virtual view on top of your real world, is really just a cool way of saying, “Reality with Style.” Instead of simply viewing your apartment through your phone, you’re playing Star Wars Arcade Falcon Gunner on top of it. Instead...
5 tags
Dichter recognised that in the new world of America, brands had become “a...
– HOW ERNEST DICHTER, AN ACOLYTE OF FREUD, REVOLUTIONIZED MARKETING
6 tags
WITHOUT YOUR PERMISSION →
the fist book by Reddit co-founder Alexis Ohanian
“The world isn’t flat, but the World Wide Web is”
For aspiring entrepreneurs eager to embrace the future of the World Wide Web for fun, profit, and for the good of humankind.
3 tags
HIVEMIND →
Will Wright creates a game out of data mining
6 tags
2 tags
10 DIGITAL TRENDS FOR 2012 →
4 tags
THE FUTURISTS EMBRACE CHANGE →
4 tags
5 tags
4 tags
BEYOND AMBIGUITY →
6 tags
A BIRD'S EYE VIEW OF SHARING ON THE WEB →
7 tags
MINE →
Researchers from the Broad Institute and Harvard University are uncovering relationships in data from biology, baseball, and more using a new suite of statistical tools called MINE.
VIDEO
3 tags
4 tags
4 tags
5 tags
Today’s 4G audience craves new music and enjoys finding it, We’ve...
– NASA LAUNCHES INTERNET RADIO STATION AIMED AT ENGAGING TEENS IN ASTRONOMY
2 tags
ScionAV.com is a repository of information. It’s not solely meant to be a...
– Y PULSE
6 tags
5 tags
6 tags
MIRACLES CLUB: CHURCH SONG
5 tags
Shove ‘digital’ in front of ‘maximalism’ and...
– PITCHFORK’S SIMON REYNOLDS ON ELECTRONIC MUSIC’S EVOLUTION TOWARD THE THRILLING EXCESS OF DIGITAL MAXIMALISM.
4 tags
Eric Ryan of Method describes how in the “sea of sameness” that is the cleaning products aisle his company decided to use minimalist design and the creation of a brand culture to market his goods. PSFK
2 tags
4 tags
5 tags
STREET PEPPER →
4 tags
5 tags
3 tags
4 tags
6 tags
I think we all, as an industry, are disappointed in the evolution of creative...
– ADWEEK
4 tags
What began as a carefree exercise in creation is now a fully formed clothing...
– Warriors of Radness in Interview Mag
7 tags
SoLoMo – Social, Local and Mobile are all converging right now. - Will Klassoy,...
– trendcentral
4 tags
PRINCE PAUL'S ADVENTUROUS MUSICAL JOURNEY
This Scion Audio Visual series maintains the brand’s identity through the cultural content they support without including any product messaging. Focusing on the music and the people rather than the brand is a refreshing approach for its team and the consumers.
PSFK
2 tags
The New Industrialists
4 tags
5 tags
PANASONIC SMART TOWN IN FUJISAWA CITY
The Panasonic clean energy eco-harmonious project aims to house 3,000 people by March 2014, with full occupancy by 2018. This would be the first town of such kind in the world. The development would cost about 60 billion yen ($700 million) but it still would be more cost efficient than dealing with older structures.
The plan of developing includes three main ideas: eco-conscious master planning;...